Do you really need better launch plan?
Or do you need a better system?
What if you could build a system that earns in alignment with how you are wired to earn? What if the usual "salesy" tactics didn't have to matter?
Most programs teach mindset mantras to go with the same old marketing hacks, and sales tricks.
This one helps you rewire the system underneath—and makes the performance economy irrelevant.
Whether you’re:
- Undercharging and over-delivering
- Scaling something you no longer believe in
- Tired of putting on the "right" show for the wrong crowd
- Ready to grow, but your business model can’t hold the weight
Grow Your Business Voice is the structural fix.
Using The Lucrativity System™, we apply behavioral economics—not just subconscious programming—to pinpoint how your earning strategy may be misfiring—or has room for more growth.
Most models collapse under pressure because they rely on performative success or over-personalized branding, not structural congruence.
This is for you if...
- You’ve outgrown the business you built, but your offers can’t hold the results you’re ready to deliver.
- You’re underpaid, overextended, or unsure how to price without guilt or guesswork.
- You want to earn more, but you’re tired of performative advice that ignores how you’re actually wired to earn.
- You’re ready to stop scaling misalignment and start building from congruence.
- You feel like you're one launch, one client, or one quarter away from burnout.
What You’ll Rewire
- ✅ Your Revenue System so it Doesn't Punish You for Rest: Learn what structure best supports your natural earning intelligence. Map your pricing, packaging, and delivery model using the propreitary behavioral income diagnostic.
- ✅ Offers that Sell Without Needing to Borrow Confidence: Stop borrowing templates and start designing congruent value delivery. Get clear on what your clients are really buying and how to sell it without distortion, urgency tactics, or energetic overcompensation.
- ✅ Messaging That Reflects Your Structural Intelligence—not your emotional exhaustion. Speak from your business voice—not from pressure, performative mimicry, or outdated positioning games. Communicate your offers in ways that earns trust, not just attention, so you can sell with integrity.
Who is this for?
Grow Your Business Voice is for high-achieving entrepreneurs, creatives, and professionals who:
✔ Know they’re undercharging and are ready to stop rationalizing it
✔ Want to price from integrity, not fear
✔ Don’t need coddling, just clean calibration
✔ Want to build income structure, not just have mindset breakthroughs
✔ Are ready to say what they do, name what it’s worth, and earn accordingly
✔ Are first-generation business owners navigating inherited financial patterns
✔ Are former “high performers” now overworked or under-earning
✔ Are solopreneurs stuck in the over-delivery-for-survival cycle
You don’t need to be louder, trendier, or more “embodied.” You need structure. You need standards. You need a compass for your business so your income can finally stabilize.
Why this is different
Most business coaching assumes you’re the problem.
We assume the system you were taught to earn inside is structurally misaligned with how you’re actually wired to earn.
This program doesn’t fix you—
It fixes the economic infrastructure you were forced to contort yourself inside.
While other coaching stops at mindset,
We rebuild the foundation:
structure, behavior, and earning alignment.
Most strategies break under pressure.
This one holds because it’s built with diagnostic precision and structural clarity.
It’s not about personality. It’s about pattern.
It’s not about hustle. It’s about engineering.
And it’s not about manifesting. It’s about behavioral math.
PROGRAM ARCHITECTURE
Phase 1: The Structural Diagnostic
(October)
- Understand Your Earning Behavior with The Lucrativity System™
- Diagnose How Your Business Earns and where it may be breaking under pressure
- Identify Structural Blind Spots caused by your values and beliefs about money and business
- Includes Data-Backed Insights into loss aversion, incentive distortion, and emotional labor patterns
Phase 2: The Congruence Reset
(November)
- Sales & Marketing Detox: Identifying and avoiding tactics based in shame, urgency, bait, and other forms of misalignment
- Offer Ecosystem Redesign (offer ladder, pricing, packaging, etc.) rooted in your authentic truth—not someone else's plattitudes
- Business Model Realignment guided by The Five Standards for Integrity so you don't have to rely on over-personalization or emotional exhaustion
Phase 3: Voice-to-Income Strategy
(December/January)
- Rebuild or Refine Your Messaging with more structural congruence so you show up powerfully with more ease
- High-Trust Closing Language and diagnostic-based sales conversations—master the psychology of selling without manipulation
- Referral Architecture that doesn’t feel like a fake echo chamber
- Leverage Cognitive Bias Awarenes: Shift from comparison-based to congruence-based language (e.g., present bias, zero-sum assumptions, etc.) so you can network, promote, and sell with greater confidence and ease
Phase 4: A Business That Holds
(February/March)
- Chart a Growth Plan for the rest of 2026 rooted in how you are meant to grow at your chosen pace
- Evaluate Your Invisible Structures for sustainable delivery (fulfillment, boundaries, energy economics)—no matter what happens in the world
- Envision Your Future Leadership: Navigating scale, stakeholder integrity, and growth without distortion
- Implementation Support and feedback as needed with final recalibrations
TENTATIVE SCHEDULE:
- Wednesdays, 1:00 PM Eastern/10:00 AM Pacific
- 60-75 minutes each session
- Weekly Meetings: October 1 - December 17
- Every Other Week: January 7 - April 1
- Holidays Off: 11/26, 12/24 & 12/31
No strict attendance policy. Everything will be recorded.
The Behavioral Traps We'll Help You Escape
- Performative Hustle
Doing more to prove you’re worth more without a structure that actually earns more.
- Pricing from Fear
Undercharging, over-delivering, or delaying your raise because your model lacks structural clarity.
- Emotional Overcompensation
Using energy, enthusiasm, or people-pleasing to cover for unclear value and offer design.
- Scarcity Messaging
Leaning on urgency, panic, or artificial FOMO instead of value-based communication.
- Structural Misfit
Operating inside models you were never built for then blaming yourself when they collapse.
- High-Pressure Sales
Contorting yourself into scripts or tactics that betray your heart and your natural earning behavior.
HOW IT ALL COMES TOGETHER
GROW YOUR BUSINESS VOICE comes together as a 6-month live group training experience, held on Zoom and designed to meet you wherever you are. No travel, no stress. Just practical focus and pragmatic transformation.
This is not just a course; it’s a recalibration designed to diagnose and restructure your earning behavior, strengthen your ask, master your authentic messaging, and embolden the voice that fuels your business growth.
This is a premium-level container built to create lasting results—if you're willing to show up and commit to leading with your voice.
WE START OCTOBER 1, 2021
(New Start Date!)
TENTATIVE SCHEDULE:
- Wednesdays, 1:00 PM Eastern/10:00 AM Pacific
- 60-75 minutes each session
- Weekly Meetings: October 1 - December 17
- Every Other Week: January 7 - April 1
- Holidays Off: 11/26, 12/24 & 12/31
ENROLLMENT INCLUDES:
- 16-18 Live Zoom Sessions (Wednesdays 1:00pm Eastern/10am Pacific) with coaching, strategy, and direct application
- Private online Q&A space for support between sessions
- Full replays of all calls, so you can revisit any time
- An Income Behavior Diagnostic + Customized Advice
- An Annual Substack Subscription for curated insights and tools
- Priority Access for Additional Private Sessions at a Special Rate
FAQs
Who is this for?
Entrepreneurs—new or seasoned—with service-based businesses who are ready to grow their income with clarity, confidence, and integrity.
How is this different from other sales or business coaching programs?
Most programs rely on outdated tactics or high-pressure sales strategies. This isn’t that. Here, the focus is on strengthening your confidence, clarifying your value, and navigating financial conversations with calm, ethical authority—no pressure, no posturing.
Is it tax-deductible?
In many cases, most likely—but be sure to consult your licensed tax professional for advice specific to your business.
How many people will be in the group?
Enrollment is capped at 10 participants. If it fills quickly, a second section may be offered.
What if some of the content doesn’t apply to me?
That’s okay—and sometimes ideal. Growth often shows up in unexpected places. Your insights might help others, and theirs might help you.
Can I be anonymous in the group?
All participants sign a non-disclosure agreement to ensure confidentiality. That said, group participation includes connection. If you need full anonymity, private coaching may be a better fit.
How do the live sessions and support work?
We meet via Zoom at scheduled times and connect in a private online space (Facebook, Slack, or similar). You’ll need a stable internet or phone connection to participate.
How much time will this take?
Live sessions usually run 60–75 minutes. Between sessions, you’ll work at your own pace. There’s never pressure to speak before you’re ready or to complete anything on a rigid schedule.
What if I can’t attend every live session?
Replays will be available for all core sessions so you can catch up at any time.
Do I need to be at a certain level in my career?
This isn’t about revenue. It’s about readiness. If you’re willing to earn more than you’ve been acting like you deserve—you’re in the right place.
FINAL THOUGHTS...
You don’t need a new persona.
You need a business model that honors how you’re built.
If you have any questions, please email me anytime.
If you’re ready to lead with voice, structure, and congruence—you’re right on time.