I work with growth-minded entrepreneurs to recalibrate how they think, speak, and earn—so their income aligns with the clarity and value they already bring.
I’m a classical singer and voice-led business coach. My work bridges mindset, messaging, pricing, and business structure—so your voice leads your income, not the other way around.
I didn’t become a coach because of some master plan.
My original plan was to become a professor by day and an opera singer by night—a life where performance, teaching, and service were meant to coexist. Respectable. Sustainable. Fulfilled by both artistic and academic success.
But it didn’t go as planned.
When life began to unravel and I couldn’t even land a traditional “Plan B” job—at least not one that would pay enough to stay in Los Angeles—I found myself turning toward a different “Plan C”: Coaching.
At first, it felt like a practical pivot. A natural extension of the voice teaching and mentoring I was already doing. A way to keep making a living by helping people I cared about.
What started as a backup plan became the blueprint for everything I teach now: voice, value, and structure.
Because I struggled even more. Not because I lacked skill, but because I was still carrying the same patterns I had as a performing artist: undercharging, over-efforting, and quietly hoping someone else would validate my worth.
I’d spent years trying to build a life the “right” way—through degrees, performance, teaching, and helping others succeed. And in many ways, I did.
But what I didn’t know then is what I teach now:
Your income doesn’t reflect your talent. It reflects your internal permission to ask, receive, and own your value.
I had spent years contorting myself to fit systems that reward sacrifice over self-worth. I undercharged. I waited. I over-delivered. I kept chasing security that never actually arrived.
Eventually, I realized the real work wasn’t just about confidence—it was about clarity.
Earning power doesn’t come from trying harder.
It comes from thinking differently.
This work didn’t start with a business plan. It started with a question I couldn’t ignore:
What if your voice could be the very thing that raises your income—not something you need to protect from it?
That question came from lived experience.
As a classical singer and voice teacher, I spent years teaching people to find their voices—technically, artistically, and expressively. But what struck me most wasn’t how they sounded. It was how they thought, how they carried themselves, and how deeply they underestimated their true value.
Over time, I saw the same pattern in entrepreneurs: brilliant, capable, passionate people quietly shrinking around their pricing, their presence, and their permission to earn.
It wasn’t a branding problem.
It was a value problem.
A disconnect between how powerfully they could speak—and how much they believed they were allowed to receive.
That’s when my work shifted.
I don’t just work with people on presenting, messaging, or sales. I facilitate the chance to recalibrate the internal structure behind how they speak, price, and earn—so their business starts to reflect their true value, not just their effort.
Because when your voice gets clearer, your business grows stronger—and your income finally starts to rise on your terms.
I work with entrepreneurs and high achievers who know they are meant for more, are done performing for approval, and are ready to earn in a way that fully reflects their value.
My coaching blends business strategy, mindset mentoring, and voice-led clarity work. My clients don’t just think differently, they earn differently. This approach is shaped by years of deep personal development, practical business experience, and mentorship under respected coaches in the realms of mindset, sales, and self-worth. I don’t teach scripts or surface-level tactics—my clients shift the internal dynamics that shape how they speak, price, sell, and earn.
I work with clients to sharpen their message, elevate their pricing, and build income that finally reflects the value they already bring to the table. It’s coaching from the inside out—not from the pedestal down—because your growth shouldn’t rely on mimicry or performance. It should come from your own clarity, authority, and self-worth.
This work is for those who want clean earning behavior—not emotional burnout or marketing theatre. Together, we refine the inner and outer architecture of your business so your voice, your value, and your income align.
Clients in The Lucrative Voice learn to:
This is part messaging, part mindset, and part structural recalibration—because your voice isn’t just how you speak. It’s how you lead, how you ask, and how you earn.
“Creating Value as an Entrepreneurial Musician” – Episode 71
A conversation on when to say yes to an engagement, when to say no, and how to design a teaching or coaching studio that actually reflects your value.
“It’s OK to Be an Entrepreneur” – Episode 72
A candid discussion about entrepreneurship for musicians, the limits of academia, and the realities of earning in today’s industry.
“Your Relationship with Money” – Episode 162
An honest conversation about how we relate to money, why it’s so charged, and what it actually takes to build income from a place of self-worth.
“Selling Lucrative Artistry”
A behind-the-scenes look at the deeper coaching work that helps artists earn with clarity and integrity—without chasing applause.
Henry James Thoreau
Created by Brian Witkowski, Voice, Power & Prosperity Coach and founder of The Lucrative Voice.
Disclaimer: Results vary. The testimonials and examples shared reflect individual experiences and are not guarantees of specific outcomes.
Your success depends on your own commitment and capacity to implement the work.
This work is protected. Grow Your Money Voice™, Grow Your Business Voice™, and all associated language and frameworks are original to The Lucrative Voice and may not be copied, echoed, or repurposed without written permission.
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