INSTRUCTIONS:
✔ Answer each question honestly.
✔ Tally up how many A’s, B’s, C’s, and D’s you get.
✔ Discover what’s keeping you from earning more—and how to unlock your next level!

❓ 1. How do you feel about charging for your work?
A) Confident—I know my value, and I charge accordingly.
B) Nervous—I worry about overpricing and scaring people away.
C) Guilty—I feel bad asking for money.
D) Avoidant—I don’t talk about pricing at all.
❓ 2. What’s your first thought when someone doesn’t buy from you?
A) No problem! I’ll find the right clients or refine my approach.
B) Maybe I need to lower my price.
C) I must not be good enough.
D) They probably just don’t have the money—I won’t ask again.
❓ 3. How often do you talk about your offers?
A) Daily—I love sharing my work, and people respond well.
B) A few times a week, but I hesitate.
C) Rarely—I don’t want to be annoying.
D) Almost never—I assume people already know.

❓ 4. Do you have a clear, simple offer people can buy today?
A) Yes—I have multiple offers that sell consistently.
B) Kind of—my offer exists, but it’s messy.
C) No—I have ideas, but nothing concrete.
D) No—I keep waiting to "perfect" my offer first.
❓ 5. When was the last time you directly asked someone to buy from you?
A) Today or this week—I make offers regularly.
B) A few weeks ago—I hesitate to reach out.
C) Months ago—I avoid selling.
D) I’ve never asked directly—I just hope people buy.
❓ 6. What happens when someone shows interest in your work?
A) I confidently guide them to buy and have a strong close rate.
B) I respond but over-explain and talk too much.
C) I get nervous and delay responding.
D) I freeze and hope they buy on their own.

❓ 7. How do you respond when someone asks about your prices?
A) I say them confidently and don’t flinch.
B) I give my price but immediately explain why it’s "worth it."
C) I feel awkward and change the subject.
D) I avoid saying my price and tell them to "DM me for details."
❓ 8. Do you have past clients, followers, or leads you could reach out to?
A) Yes—I have a solid network and untapped opportunities.
B) Yes—but I don’t know what to say.
C) No—I feel like I’m starting from zero.
D) I do, but I assume they’re not interested anymore.
❓ 9. What’s your biggest fear about making MORE money?
A) None—I just need to refine my strategy and scale.
B) That people will think I’m greedy.
C) That I’ll fail, so why try?
D) That I’ll get more clients and won’t be able to handle it.
👉 MOSTLY A’s – You’re Ready to Scale & Expand!
You’ve built something that works, and you know there’s more potential waiting for you. But right now, your business might feel like it’s plateauing or growing inefficiently. Whether it’s optimizing your offers, raising your prices, or shifting into higher-level clients, your next step isn’t about working harder—it’s about working smarter. With the right strategy, you can increase your income while making your business more sustainable.
👉 MOSTLY B’s – Fear & Over-Explaining Are Holding You Back!
You second-guess your pricing, over-explain your offers, or hesitate to follow up because you don’t want to seem pushy. You’re making selling harder than it has to be. The shift you need isn’t about convincing people to buy—it’s about communicating your value clearly and confidently. When you simplify your sales process and stand firm in your worth, people will say yes more easily.
👉 MOSTLY C’s – You’re Stuck in Avoidance & Self-Doubt!
Right now, you’re either waiting for the perfect moment or avoiding selling altogether—both of which are keeping money out of your hands. Maybe you worry about rejection or feel unsure if people will pay you. But the longer you wait, the harder it feels. Taking small, intentional actions—like practicing sales conversations or making your first confident ask—will start to build the momentum you need to make consistent income.
👉 MOSTLY D’s – You’re Hiding from Success!
You’re waiting for people to come to you, assuming they’ll just know how to hire you—but that’s not how businesses grow. You may have a great offer, but if no one knows about it, it won’t sell. You don’t need to be loud or aggressive—you just need a plan to show up in a way that feels right for you. Once you start consistently making yourself visible, selling becomes natural instead of intimidating.


Your next level of income isn’t about pushing harder—it’s about thinking sharper, earning cleaner, and getting the right support behind you. Whether you’re ready to build lasting income or just need a strategic shift to unlock cash flow now, there’s a focused path forward.
When we work together, you don’t just get business strategy—you get pricing clarity, self-worth alignment, and real earning behavior that actually holds. This is about building income that reflects your value, not just your effort.
I help entrepreneurs break through the patterns that hold their income back—so they can refine their offers, raise their rates with confidence, and earn more without burnout, hustle, or hesitation.
If you’re ready for more clarity, more income, and a smarter way forward—choose the support that meets you where you really are.
If you're ready to earn more with clarity, confidence, and clean support—there are two ways to begin. Choose the path that meets your readiness best, and let’s move your income forward:
Created by Brian Witkowski, DMA — Originator of The Lucrativity System™, the first publicly documented operational framework for structural income congruence.
Disclaimer: Results vary. The testimonials and examples shared reflect individual experiences and are not guarantees of specific outcomes.
Your success depends on your own commitment and capacity to implement the work.
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